About TheBrief
We believe the best ideas deserve both formats — a thoughtful article for the reader, and a video essay for the watcher. TheBrief covers the craft and business of content creation.
Articles Published
Video Essays
Monthly Readers
"Every great idea deserves to be read and watched. We make sure creators have both."
TheBrief was founded in 2024 by a small team of creators who were frustrated with the format wars between written and video content. The truth is, they serve different needs — and the best publications know how to do both.
Every post on TheBrief has a written version. Select posts also have a companion video essay that goes deeper. Our goal is to be the most useful publication for creators who take their craft seriously.
The Team
Jordan Ellis
Founder & Video Lead
Documentary filmmaker turned content educator. 8 years creating video content.
Maya Chen
Editorial Director
Former editor at a top digital media company. Obsessed with the craft of writing.
Priya Sharma
Strategy & Growth
Content strategist who has helped 200+ creators grow their audience and revenue.